Two simple ingredients
Distilled water and pure silver, clearly listed on every bottle.
Canadian-made daily pet care
A two-ingredient topical spray for everyday cleaning, coat freshening and simple grooming routines.
One simple formula. Multiple sizes.
Made with distilled water and pure silver for topical cleaning, coat freshening and everyday grooming care.
Built for everyday routines
A straightforward addition to your pet's grooming shelf, made for topical cleaning and freshening.
Distilled water and pure silver, clearly listed on every bottle.
Helps wipe away everyday dirt and debris during regular grooming.
A clear, odourless addition to post-walk and between-bath routines.
Pair a reusable glass sprayer with a convenient refill size.
Spray. Wipe. Freshen.
Follow the directions on your bottle and make it part of the grooming routine that already works for you and your pet.
Apply lightly to the coat, paws or topical area and wait 4–6 minutes.
Use a clean cloth to wipe away everyday dirt and debris.
Finish with a light spray and allow the area to air dry.
Why London's Choice
Inspired by London
London's Choice began with London, our German Shepherd and the loyal heart behind the brand. Her place in our family inspired us to make everyday pet care simpler, clearer and more thoughtful.
Today, every bottle reflects the same promise: simple ingredients, transparent information, careful small-batch production and genuine respect for the bond people share with their pets.
Read our story
Find your fit
Start small, choose the everyday favourite or move up to a refill format for a multi-pet home.
| Size | Best for | Format | Price | Choose |
|---|---|---|---|---|
| 2 oz | Travel, trial and compact grooming kits | Reusable glass spray | $32.00 | Choose size |
| 4 oz | Everyday home use | Reusable glass spray | $44.00 | Choose size |
| 16 oz | Multi-pet homes and refilling | Lightweight refill | $48.00 | Choose size |
| 4 L | Long-term refill value | Bulk refill jug | $195.00 | Choose size |
Refill-ready sets
Add a matching glass sprayer and refill to your cart in one tap. Each set is priced as the two included items.
A compact pair for first-time customers, travel bags and small spaces.
The practical everyday setup for a regular grooming shelf.
A larger setup for households with multiple pets and frequent grooming routines.
Good questions, clear answers
Simple information to help you choose the right format and use it confidently as part of your pet's grooming routine.
London's Choice is made with distilled water and pure silver at 10ppm. The full ingredient list is printed clearly on the bottle.
Spray lightly, wait 4–6 minutes, wipe with a clean cloth, then finish with a light spray and allow the area to air dry. Follow the directions on your bottle.
It is designed for topical grooming use with dogs and cats. Follow label directions and ask your veterinarian if you have questions about your pet's individual needs.
It is made in small batches in Hamilton, Ontario by a Canadian family-owned business.
That depends on your pet's size, the area being freshened and how often you use it. Choose 2 oz for travel, 4 oz for everyday use, or a larger refill for a multi-pet household.
Choose from 2 oz, 4 oz, 16 oz and 4 L formats, including reusable glass sprayers and convenient refills.
If your order arrives with verified freeze damage, contact us with your order details and photos so we can arrange a replacement under our freeze-damage replacement policy.